IOIC wins Best Website in Memcom Excellence Awards
We are thrilled that our client the Institute of Internal Communication took home the award for Best Website in the 2024 Memcom Excellence Awards - which celebrate the very best of the membership sector. It’s a well-deserved recognition for a platform that has transformed its members’ user experience and freed up its team to deliver additional services and resources.
The judges said:
“This entry was more than a website; it was a holistic approach to redesigning the experience. It demonstrated a clear vision for a single platform based on a business case linked directly to addressing challenges with KPIs in the organisation. The judges were impressed by the amount of research and preparation done before implementation.
This was a real digital transformation involving thoughtful experience design and additional features that were designed to build data and create a more tailored experience. The metrics provided showed how the project has impacted other areas of the organisation and demonstrated a broad set of positive outcomes”
After moving to ReadyMembership the IOIC saw an 83% increase in website visitors, 25% in membership growth and 58% increase in member logins.
Their online membership application process ensures professionals join at the right grade for their career stage and captures work experience and topics of interest. This means members get a personalised logged-in website experience with content tailored to their interests. The IOIC can also easily share personalised resources, events and training opportunities. Read the full case study here.
Two other ReadyMembership clients were finalists in the fiercely contested category of Best Digital Transformation:
The African Travel and Tourism Association (ATTA) achieved a 16% increase in global membership (promoters and suppliers of travel to Africa), saved 16 hours per trade show in admin time and freed up its team of five to deliver more events and resources. Read their case study here.
In the first year after moving to ReadyMembership, the Institute of Translation and Interpreting (ITI) saw a 103% increase in translator searches on its Find-a-professional directory, a 15% in website visitors and a 39% increase in members upgrading their membership.
Read their case study and discover how their platform allows users to search for ITI-assessed translators and interpreters in 250+ language combinations.
And finally, Pixl8 Group, developers of ReadyMembership was nominated for Best Agency.
Congratulations to all the teams involved for their achievements and recognition in these leading industry awards.
