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{{Short description|2017 video game}}
{{Infobox video game
{{Infobox video game
| title = Homescapes
| title = Homescapes
Line 5: Line 6:
| developer = [[Playrix]]
| developer = [[Playrix]]
| publisher = Playrix
| publisher = Playrix
| series =
| series = Scapes
| engine =
| engine =
| platforms = [[Android (operating system)|Android]], [[iOS]], [[Microsoft Windows]], [[macOS]]
| platforms = [[Android (operating system)|Android]], [[iOS]], [[iPadOS]], [[Microsoft Windows]], [[macOS]]
| released = '''Apple App Store'''<br />September 2017<br />'''Google Play'''<br />August 2017<br />'''Amazon Appstore'''<br />September 2017<br />'''Microsoft Store'''<br />August 2017
| released = '''Apple App Store'''<br />September 2017<br />'''Google Play'''<br />August 2017<br />'''Amazon Appstore'''<br />September 2017<br />'''Microsoft Store'''<br />August 2017
| genre = [[Puzzle]]
| genre = [[Puzzle]]
| modes = [[Single-player]]
| modes = [[Single-player]]
}}
}}
'''''Homescapes''''' is a [[Casual game|casual]] [[free-to-play]] [[puzzle game]]. It was developed and launched by [[Playrix]] in 2017 as a successor to their 2016 match-3 game, ''[[Gardenscapes]]''. The storyline narrates about attempts of the game’s protagonist, Austin the Butler, to restore his childhood home. The game is available on Apple's [[App Store (iOS/iPadOS)|App Store]] for [[iOS]] and [[macOS]], and also on [[Android (operating system)|Android]] via [[Google Play]], [[Amazon Appstore]], or [[Huawei AppGallery]].<ref>
'''''Homescapes''''' is a [[Casual game|casual]] [[free-to-play]] [[puzzle game]]. It was developed and launched by [[Playrix]] in 2017 as a [[spiritual successor]] to their 2016 match-3 game, ''[[Gardenscapes]]''. The storyline narrates attempts by the game's protagonist, Austin the Butler, to restore his childhood home. The game is available on Apple's [[App Store (iOS/iPadOS)|App Store]] for [[iOS]] and [[macOS]], and also on [[Android (operating system)|Android]] via [[Google Play]], [[Amazon Appstore]], or [[Huawei AppGallery]].<ref>{{cite web
|url = https://www.adnkronos.com/playrix-launches-heartwarming-puzzle-game-homescapes-on-appgallery_2xXPzl3keGGQ9R5c7I9WEC?refresh_ce
{{cite web
|title = Playrix Launches Heartwarming Puzzle Game Homescapes on AppGallery
|url =https://www.adnkronos.com/playrix-launches-heartwarming-puzzle-game-homescapes-on-appgallery_2xXPzl3keGGQ9R5c7I9WEC?refresh_ce
|date = 2021-03-10
|title = Playrix Launches Heartwarming Puzzle Game Homescapes on AppGallery
|date = 2021-03-10
|publisher = ADNKRONOS
|publisher = ADNKRONOS
|access-date = 2020-07-04
|access-date = 2020-07-04
|archive-date = 2021-08-25
}}</ref><ref>
|archive-url = https://web.archive.org/web/20210825085007/https://www.adnkronos.com/playrix-launches-heartwarming-puzzle-game-homescapes-on-appgallery_2xXPzl3keGGQ9R5c7I9WEC?refresh_ce
{{cite web
|url-status = live
|url =https://www.bluestacks.com/it/blog/game-guides/homescapes/hs-beginner-guide-it.html
}}</ref><ref>{{cite web
|title =Il Gameplay di Homescapes – Il celebre Puzzle Game di Playrix
|url = https://www.bluestacks.com/it/blog/game-guides/homescapes/hs-beginner-guide-it.html
|date = 2021-03-17
|title = Il Gameplay di Homescapes – Il celebre Puzzle Game di Playrix
|language= Italian
|publisher = BlueStacks
|date = 2021-03-17
|language = Italian
|publisher = BlueStacks
|access-date = 2020-07-04
|access-date = 2020-07-04
|archive-date = 2021-08-29
}}</ref> It is also available for [[Windows]] on the [[Microsoft Store]].<ref>{{Cite web |title=Get Homescapes |url=https://www.microsoft.com/en-us/p/homescapes/9nq9klznv9sh |access-date=2022-06-16 |website=Microsoft Store |language=en-us}}</ref>
|archive-url = https://web.archive.org/web/20210829220224/https://www.bluestacks.com/it/blog/game-guides/homescapes/hs-beginner-guide-it.html
|url-status = live
}}</ref> It is also available for [[Windows]] on the [[Microsoft Store]].<ref>{{Cite web |title=Get Homescapes |url=https://www.microsoft.com/en-us/p/homescapes/9nq9klznv9sh |access-date=2022-06-16 |website=Microsoft Store |language=en-us |archive-date=2022-06-14 |archive-url=https://web.archive.org/web/20220614051203/https://www.microsoft.com/en-us/p/homescapes/9nq9klznv9sh |url-status=live }}</ref>


==Gameplay==
==Gameplay==
''Homescapes'' follows the adventure of the main character Austin who returns to his childhood mansion and begins to restore it.<ref>
''Homescapes'' follows the adventure of the main character Austin who returns to his childhood mansion and begins to restore it.<ref>{{cite web
|url = https://www.forbes.ru/milliardery/395447-kak-bratya-buhmany-postroili-odnu-iz-krupneyshih-igrovyh-kompaniy-v-mire-playrix
{{cite web
|title = How the Buchman brothers built one of the largest gaming companies in the world — Playrix — and became billionaires
|url =https://www.forbes.ru/milliardery/395447-kak-bratya-buhmany-postroili-odnu-iz-krupneyshih-igrovyh-kompaniy-v-mire-playrix
|date = 2020-03-19
|title = How the Buchman brothers built one of the largest gaming companies in the world — Playrix — and became billionaires
|date = 2020-03-19
|language = Russian
|work = Forbes
|language =Russian
|work = Forbes
|access-date = 2021-08-24
|access-date = 2021-08-24
|archive-date = 2021-01-26
}}</ref><ref>
|archive-url = https://web.archive.org/web/20210126080601/https://www.forbes.ru/milliardery/395447-kak-bratya-buhmany-postroili-odnu-iz-krupneyshih-igrovyh-kompaniy-v-mire-playrix
{{cite web
|url-status = live
|url =https://www.pocketgamer.biz/the-charticle/65754/charting-the-rise-of-playrix/
}}</ref><ref>{{cite web
|title = Charting the rise of Russian mobile gaming powerhouse Playrix
|url = https://www.pocketgamer.biz/the-charticle/65754/charting-the-rise-of-playrix/
|date = 2017-05-17
|title = Charting the rise of Russian mobile gaming powerhouse Playrix
|publisher = Steel Media
|date = 2017-05-17
|publisher = Steel Media
|access-date = 2021-08-24
|access-date = 2021-08-24
|archive-date = 2021-08-09
}}</ref> He tries to convince his parents not to sell the house, sprucing up the place. Helping him, players receive tasks in the To-do list that they can tackle by solving match-3 puzzles. Assignments range from installing new stairs and restoring the statues in the main hall to petting a cat. Completing every puzzle level, players receive in-game currency and a Star reward that is necessary to complete tasks. Coins are needed to buy lives and [[power-up]]s for puzzle levels or customize the mansion with more than 100,000 design patterns.<ref name=gamebeat/><ref name=monet/> Players can pick out wallpaper, furniture, and other decorations.<ref name=monet>
|archive-url = https://web.archive.org/web/20210809161037/https://www.pocketgamer.biz/the-charticle/65754/charting-the-rise-of-playrix/
{{cite web
|url-status = live
|url =https://www.pocketgamer.biz/the-iap-inspector/66779/how-does-homescapes-monetise/
}}</ref> He tries to convince his parents not to sell the house, sprucing up the place. Helping him, players receive tasks in the To-do list that they can tackle by solving match-3 puzzles. Assignments range from installing new stairs and restoring the statues in the main hall to petting a cat. Completing every puzzle level, players receive in-game currency and a Star reward that is necessary to complete tasks. Coins are needed to buy lives and [[power-up]]s for puzzle levels or customize the mansion with more than 100,000 design patterns.<ref name=gamebeat/><ref name=monet/> Players can pick out wallpaper, furniture, and other decorations.<ref name=monet>{{cite web
|title = How does Homescapes monetise?
|url = https://www.pocketgamer.biz/the-iap-inspector/66779/how-does-homescapes-monetise/
|date = 2017-10-13
|title = How does Homescapes monetise?
|publisher = Steel Media
|date = 2017-10-13
|publisher = Steel Media
|access-date = 2021-08-24
|access-date = 2021-08-24
|archive-date = 2022-05-22
}}</ref><ref name=GameZebo/><ref name=gz2>
|archive-url = https://web.archive.org/web/20220522042050/https://www.pocketgamer.biz/the-iap-inspector/66779/how-does-homescapes-monetise/
{{cite web
|url-status = live
|url =https://www.gamezebo.com/2017/10/06/earn-coins-homescapes/
}}</ref><ref name=GameZebo/><ref name=gz2>{{cite web
|title = How to Earn Coins in Homescapes
|url = https://www.gamezebo.com/walkthroughs/how-to-earn-coins-in-homescapes/
|date = 2017-10-06
|title = How to Earn Coins in Homescapes
|publisher = GameZebo
|date = 2017-10-06
|publisher = GameZebo
|access-date = 2021-08-24
|access-date = 2021-08-24
|archive-date = 2021-08-17
|archive-url = https://web.archive.org/web/20210817163110/https://www.gamezebo.com/2017/10/06/earn-coins-homescapes/
|url-status = live
}}</ref>
}}</ref>


''Homescapes''<nowiki/>' gameplay is similar to its predecessor, Gardenscapes. A board of each puzzle includes colorful tiles — teacups, books, bowties, buttons, lamps, teapots, and others. A player swaps two adjacent items to match three or more of them. Although Playrix added unique power-ups for the ''Gardenscapes''<nowiki/>' spin-off. Level 8 unlocks the Hammer, which destroys a random single tile. Rockets become available after level 14 and appear after matching four tiles in a row or a column. They cause a fire across the board, removing all tiles vertically or horizontally. The Bomb is given after matching five items and blows up tiles in a two-square radius. The Paper Plane is used to delete random distant tiles. After matching five tiles, a player can get the Rainbow Ball, which removes all tiles of the same color. Boosters and their combinations become available to the player as they gain experience and help a player to achieve level's victory conditions faster. Those goals usually involve collecting or deleting tiles of a certain color or in a certain amount. For example, completing a level where a spread Carpet onto every tile should be done, a player needs to match tiles on Carpet with the rest. To make the game more challenging, obstacle tiles appear on a level board (wafer cookies, carpet, boxes, yellow apples, and cherries encased in jelly, etc.).<ref name=GameZebo/><ref name=gz2/><ref name=gz3>
''Homescapes''<nowiki/>' gameplay is similar to its predecessor, Gardenscapes. A board of each puzzle includes colorful tiles—teacups, books, bowties, buttons, lamps, teapots, and others. A player swaps two adjacent items to match three or more of them. However, Playrix added unique power-ups for the ''Gardenscapes''<nowiki/>' spin-off. Level 8 unlocks the Hammer, which destroys a random single tile. Rockets become available after level 14 and appear after matching four tiles in a row or a column. They cause a fire across the board, removing all tiles vertically or horizontally. The Bomb is given after matching five items and blows up tiles in a two-square radius. The Paper Plane is used to delete random distant tiles. After matching five tiles, a player can get the Rainbow Ball, which removes all tiles of the same color. Boosters and their combinations become available to the player as they gain experience and help a player to achieve level's victory conditions faster. Those goals usually involve collecting or deleting tiles of a certain color or in a certain amount. For example, completing a level where a spread Carpet onto every tile should be done, a player needs to match tiles on Carpet with the rest. To make the game more challenging, obstacle tiles appear on a level board (wafer cookies, carpet, boxes, yellow apples, and cherries encased in jelly, etc.).<ref name=GameZebo/><ref name=gz2/><ref name=gz3>{{cite web
|url = https://www.gamezebo.com/walkthroughs/homescapes-tips-cheats-and-strategies/
{{cite web
|title = Homescapes Tips, Cheats and Strategies
|url =https://www.gamezebo.com/2017/09/19/homescapes-tips-cheats-strategies/
|title = Homescapes Tips, Cheats and Strategies
|date = 2017-09-19
|date = 2017-09-19
|publisher = GameZebo
|publisher = GameZebo
|access-date = 2021-08-24
|access-date = 2021-08-24
|archive-date = 2021-08-25
}}</ref><ref>
|archive-url = https://web.archive.org/web/20210825082738/https://www.gamezebo.com/2017/09/19/homescapes-tips-cheats-strategies/
{{cite web
|url-status = live
|url =https://www.sentieriselvaggi.it/iniziopartita-homescapes-android-la-recensione/
}}</ref><ref>{{cite web
|title = Homescapes (Android) – La recensione
|url = https://www.sentieriselvaggi.it/iniziopartita-homescapes-android-la-recensione/
|date = 2019-03-28
|title = Homescapes (Android) – La recensione
|language = Italian
|date = 2019-03-28
|publisher = Sentieri Selvaggi
|language = Italian
|publisher = Sentieri Selvaggi
|access-date = 2021-08-24
|access-date = 2021-08-24
|archive-date = 2021-08-25
|archive-url = https://web.archive.org/web/20210825084227/https://www.sentieriselvaggi.it/iniziopartita-homescapes-android-la-recensione/
|url-status = live
}}</ref>
}}</ref>


After release, the game was repeatedly updated, one of the first add-ons was a Daily bonus.<ref name=gz2/> In the following years, developers have built a robust framework of recurring events or available for a limited period mini-games such as Flying High, Cake o’clock, Paper Plane Generator, Flint’s Adventure, and others.<ref>
After release, the game was repeatedly updated, one of the first add-ons was a Daily bonus.<ref name=gz2/> In the following years, developers have built a robust framework of recurring events or available for a limited period mini-games such as Flying High, Cake o’clock, Paper Plane Generator, Flint's Adventure, and others.<ref>{{cite web
|url = https://medium.com/ironsource-levelup/homescapes-is-a-masterclass-in-creating-an-event-framework-8276fa95dd92
{{cite web
|url =https://medium.com/ironsource-levelup/homescapes-is-a-masterclass-in-creating-an-event-framework-8276fa95dd92
|title = Homescapes is a masterclass in creating an event framework
|date = 2020-09-24
|title =Homescapes is a masterclass in creating an event framework
|date =2020-09-24
|publisher = Medium
|publisher = Medium
|access-date = 2021-08-24
|access-date = 2021-08-24
|archive-date = 2021-08-25
|archive-url = https://web.archive.org/web/20210825082725/https://medium.com/ironsource-levelup/homescapes-is-a-masterclass-in-creating-an-event-framework-8276fa95dd92
|url-status = live
}}</ref> Overall, Homescapes had 7390 match-3 levels and 10 mini-games in September 2021.<ref name=indust/>
}}</ref> Overall, Homescapes had 7390 match-3 levels and 10 mini-games in September 2021.<ref name=indust/>


Gameplay combines match-3 challenges with a visual novel. In an 18 month development period, three protagonists and over 30 supporting characters were created, whose stories appear along the game process. Leveling up by solving challenges, a player unlocks new chapters of a story and watches how Austin interacts with his parents and childhood friends; he also receives letters from them with bonuses. As of November 27, 2021, it had 7921 levels <ref name=GameZebo/><ref name=gamebeat>
Gameplay combines match-3 challenges with a visual novel. In an 18-month development period, three protagonists and over 30 supporting characters were created, whose stories appear along the game process. Leveling up by solving challenges, a player unlocks new chapters of a story and watches how Austin interacts with his parents and childhood friends; he also receives letters from them with bonuses. As of November 27, 2021, it had 7921 levels <ref name=GameZebo/><ref name=gamebeat>{{cite web
|url = https://venturebeat.com/2017/10/15/playrix-scores-another-big-match-3-mobile-game-hit-with-homescapes/
{{cite web
|url =https://venturebeat.com/2017/10/15/playrix-scores-another-big-match-3-mobile-game-hit-with-homescapes/
|title = Playrix scores another big match-3 mobile game hit with Homescapes
|date = 2017-10-15
|title = Playrix scores another big match-3 mobile game hit with Homescapes
|date = 2017-10-15
|publisher = GamesBeat
|publisher = GamesBeat
|access-date = 2021-08-24
|access-date = 2021-08-24
|archive-date = 2021-08-02
|archive-url = https://web.archive.org/web/20210802044017/https://venturebeat.com/2017/10/15/playrix-scores-another-big-match-3-mobile-game-hit-with-homescapes/
|url-status = live
}}</ref>
}}</ref>


''Homescapes'' was originally released under the name of ''Gardenscapes: Mansion Makeover'' in March 2012. Similar to it's predecessor, it was a [[Hidden-object game]], but shared a similar story to the current version. <ref>{{Cite web|url=https://www.youtube.com/watch?v=8X1EzDdJWFs|title = Gardenscapes: Mansion Makeover Official Trailer by Playrix|website = [[YouTube]]}}</ref>
''Homescapes'' was originally released under the name of ''Gardenscapes: Mansion Makeover'' in March 2012. Similar to its predecessor, it was a [[hidden-object game]], but shared a similar story to the current version.<ref>{{Cite web|url = https://www.youtube.com/watch?v=8X1EzDdJWFs|title = Gardenscapes: Mansion Makeover Official Trailer by Playrix|website = [[YouTube]]|access-date = 2022-03-21|archive-date = 2022-03-21|archive-url = https://web.archive.org/web/20220321210425/https://www.youtube.com/watch?v=8X1EzDdJWFs&gl=US&hl=en|url-status = live}}</ref>


==Reception==
==Commercials and reception==
Homescapes was [[soft-launch]]ed on July 26, 2017 in [[Canada]].<ref>
Homescapes was [[soft-launch]]ed on July 26, 2017, in [[Canada]].<ref>{{cite web
|url = https://www.pocketgamer.biz/news/66301/playrix-soft-launches-sequel-homescapes/
{{cite web
|url =https://www.pocketgamer.biz/news/66301/playrix-soft-launches-sequel-homescapes/
|title = Gardenscapes developer Playrix soft-launches sequel Homescapes
|date = 2017-07-28
|title = Gardenscapes developer Playrix soft-launches sequel Homescapes
|date = 2017-07-28
|publisher = Steel Media Ltd
|publisher = Steel Media Ltd
|access-date = 2021-08-24
|access-date = 2021-08-24
|archive-date = 2021-08-29
}}</ref> In the first week after the worldwide release, the game had 28 million downloads.<ref name=gamebeat/> It topped the list of Free games for [[iPad]] in 60 countries, for [[iPhone]] — in 30 countries. Moreover, the puzzle topped the Free Google Play Games chart in 45 countries.<ref>{{cite web
|archive-url = https://web.archive.org/web/20210829220211/https://www.pocketgamer.biz/news/66301/playrix-soft-launches-sequel-homescapes/
|url =https://dtf.ru/gamedev/10868-za-nedelyu-s-momenta-reliza-mobilnuyu-homescapes-ot-playrix-skachali-7-millionov-raz
|url-status = live
|title =In the week since its release, Playrix mobile Homescapes have been downloaded 7 million times
}}</ref> In the first week after the worldwide release, the game had 28 million downloads.<ref name=gamebeat/> It topped the list of Free games for [[iPad]] in 60 countries, for [[iPhone]]—in 30 countries. Moreover, the puzzle topped the Free Google Play Games chart in 45 countries.<ref>{{cite web
|date = 2017-09-27
|url = https://dtf.ru/gamedev/10868-za-nedelyu-s-momenta-reliza-mobilnuyu-homescapes-ot-playrix-skachali-7-millionov-raz
|language =Russian
|title = In the week since its release, Playrix mobile Homescapes have been downloaded 7 million times
|publisher = DTF
|date = 2017-09-27
|language = Russian
|publisher = DTF
|access-date = 2021-08-24
|access-date = 2021-08-24
|archive-date = 2021-08-25
}}</ref> Analysts from Sensor Tower estimated the game's revenue "in less than a month" at $10 million.<ref>
|archive-url = https://web.archive.org/web/20210825083713/https://dtf.ru/gamedev/10868-za-nedelyu-s-momenta-reliza-mobilnuyu-homescapes-ot-playrix-skachali-7-millionov-raz
{{cite web
|url-status = live
|url =https://app2top.ru/money/homescapes-28-mln-zagruzok-v-pervy-j-mesyats-i-bol-shaya-kassa-107549.html
}}</ref> Analysts from Sensor Tower estimated the game's revenue "in less than a month" at $10 million.<ref>{{cite web
|title = Homescapes — 28 million downloads in the first month and a big box office
|url = https://app2top.ru/money/homescapes-28-mln-zagruzok-v-pervy-j-mesyats-i-bol-shaya-kassa-107549.html
|date = 2017-10-16
|title = Homescapes — 28 million downloads in the first month and a big box office
|language =Russian
|date = 2017-10-16
|publisher = WN Media Group
|language = Russian
|publisher = WN Media Group
|access-date = 2021-08-24
|access-date = 2021-08-24
|archive-date = 2021-04-14
|archive-url = https://web.archive.org/web/20210414234648/https://app2top.ru/money/homescapes-28-mln-zagruzok-v-pervy-j-mesyats-i-bol-shaya-kassa-107549.html
|url-status = live
}}</ref>
}}</ref>


App Annie analytic platform claimed Homescapes as the 4th most downloaded game on iOS worldwide and the 8th most downloaded on [[Android (operating system)|Android]] in October 2017.<ref>
App Annie analytic platform claimed Homescapes as the 4th most downloaded game on iOS worldwide and the 8th most downloaded on [[Android (operating system)|Android]] in October 2017.<ref>{{cite web
|url = https://app2top.ru/industry/app-annie-samy-e-skachivaemy-e-i-dohodny-e-igry-sentyabrya-2017-108307.html
{{cite web
|title = App Annie: the most downloaded and profitable games of September 2017
|url =https://app2top.ru/industry/app-annie-samy-e-skachivaemy-e-i-dohodny-e-igry-sentyabrya-2017-108307.html
|date = 2017-10-25
|title = App Annie: the most downloaded and profitable games of September 2017
|date = 2017-10-25
|language = Russian
|publisher = WN Media Group
|language =Russian
|publisher = WN Media Group
|access-date = 2021-08-24
|access-date = 2021-08-24
|archive-date = 2021-04-18
}}</ref> By the end of 2019, the lifetime revenue of the game exceeded $1 billion, of which 56% were distributed by App Store users. The key markets for Homescapes were the [[United States]], [[Japan]], and [[Germany]].<ref>
|archive-url = https://web.archive.org/web/20210418021733/https://app2top.ru/industry/app-annie-samy-e-skachivaemy-e-i-dohodny-e-igry-sentyabrya-2017-108307.html
{{cite web
|url-status = live
|url =https://gameworldobserver.com/2019/11/11/homescapes-1-billion
}}</ref> By the end of 2019, the lifetime revenue of the game exceeded $1 billion, of which 56% were distributed by App Store users. The key markets for Homescapes were the [[United States]], [[Japan]], and [[Germany]].<ref>{{cite web
|title = Homescapes: Playrix's second game to clear $1 billion
|date = 2019-11-11
|url = https://gameworldobserver.com/2019/11/11/homescapes-1-billion
|title = Homescapes: Playrix's second game to clear $1 billion
|publisher = Game World
|date = 2019-11-11
|publisher = Game World
|access-date = 2021-08-24
|access-date = 2021-08-24
|archive-date = 2021-08-25
|archive-url = https://web.archive.org/web/20210825083712/https://gameworldobserver.com/2019/11/11/homescapes-1-billion
|url-status = live
}}</ref>
}}</ref>


[[GameZebo]] named Homescapes among the 10 Best Casual Games for Mobile in 2021.<ref>
[[GameZebo]] named Homescapes among the 10 Best Casual Games for Mobile in 2021.<ref>{{cite web
|url = https://www.gamezebo.com/2021/04/10/the-10-best-casual-games-for-mobile-in-2021/
{{cite web
|url =https://www.gamezebo.com/2021/04/10/the-10-best-casual-games-for-mobile-in-2021/
|title = The 10 Best Casual Games for Mobile in 2021
|title = The 10 Best Casual Games for Mobile in 2021
|date = 2021-10-08
|date = 2021-10-08
|publisher = GameZebo
|publisher = GameZebo
|access-date = 2021-08-24
|access-date = 2021-08-24
|archive-date = 2021-08-25
}}</ref> The same year, inspired by the game, Russian singer [[Zemfira]] composed a song and released a video clip, which was shot in collaboration with Playrix.<ref>
|archive-url = https://web.archive.org/web/20210825083711/https://www.gamezebo.com/2021/04/10/the-10-best-casual-games-for-mobile-in-2021/
{{cite web
|url-status = live
|url =https://vc.ru/marketing/210829-zdravstvuy-ostin-zemfira-vypustila-klip-pro-dvoreckogo-iz-igry-homescapes
|title = "Hello Austin": Zemfira released a video about the butler from the game Homescapes
}}</ref> The same year, inspired by the game, Russian singer [[Zemfira]] composed a song and released a video clip, which was shot in collaboration with Playrix.<ref>{{cite web
|url = https://vc.ru/marketing/210829-zdravstvuy-ostin-zemfira-vypustila-klip-pro-dvoreckogo-iz-igry-homescapes
|date = 2021-02-19
|title = "Hello Austin": Zemfira released a video about the butler from the game Homescapes
|language = Russian
|publisher = VC.ru
|date = 2021-02-19
|language = Russian
|publisher = VC.ru
|access-date = 2021-08-24
|access-date = 2021-08-24
|archive-date = 2021-08-25
|archive-url = https://web.archive.org/web/20210825090718/https://vc.ru/marketing/210829-zdravstvuy-ostin-zemfira-vypustila-klip-pro-dvoreckogo-iz-igry-homescapes
|url-status = live
}}</ref>
}}</ref>


The game received mostly positive reviews, although some critics found it less attractive and more challenging than the original Gardenscapes due to lack of bonuses and low coin rewards.<ref name=GameZebo>{{cite web
==Critical reception==
|url = https://www.gamezebo.com/2017/10/04/homescapes-review-homeward-bound/
The game received mostly positive reviews, although some critics found it less attractive and more challenging than the original Gardenscapes due to lack of bonuses and low coin rewards.<ref name=GameZebo>
|title = Homescapes Review: Homeward Bound
{{cite web
|url =https://www.gamezebo.com/2017/10/04/homescapes-review-homeward-bound/
|date = 2017-10-04
|publisher = GameZebo
|title = Homescapes Review: Homeward Bound
|date = 2017-10-04
|publisher = GameZebo
|access-date = 2021-08-24
|access-date = 2021-08-24
|archive-date = 2021-08-29
}}</ref> Moreover, according to ''[[Polygon (website)|Polygon]]'' the Butler's actions in the game resembles a [[Passive-aggressive behavior|passive-aggressive]] campaign to rebuild the house, pressuring his parents into keeping the house.<ref>
|archive-url = https://web.archive.org/web/20210829220213/https://www.gamezebo.com/2017/10/04/homescapes-review-homeward-bound/
{{cite web
|url-status = live
|url =https://www.polygon.com/2019/8/5/20730647/gardenscapes-homescapes-austin-butler
}}</ref> Moreover, according to ''[[Polygon (website)|Polygon]]'' the Butler's actions in the game resembles a [[Passive-aggressive behavior|passive-aggressive]] campaign to rebuild the house, pressuring his parents into keeping the house.<ref>{{cite web
|title = The worst villain in gaming lurks in a hugely popular match-3 game
|url = https://www.polygon.com/2019/8/5/20730647/gardenscapes-homescapes-austin-butler
|date = 2019-08-05
|title = The worst villain in gaming lurks in a hugely popular match-3 game
|publisher = Polygon
|date = 2019-08-05
|publisher = Polygon
|access-date = 2021-08-24
|access-date = 2021-08-24
|archive-date = 2021-08-25
|archive-url = https://web.archive.org/web/20210825083712/https://www.polygon.com/2019/8/5/20730647/gardenscapes-homescapes-austin-butler
|url-status = live
}}</ref>
}}</ref>


==Advertisement criticism==
At the beginning of 2020, [[Facebook]] advertisements for Homescapes were referred to as misleading and "not representative of the overall gameplay". The developers insisted that the promoted images showed mini-games, which appear occasionally within the game. Due to this most players did not see the levels due to stopping playing at the beginner levels. The [[Advertising Standards Authority (United Kingdom)|UK Advertising Standards Authority]] banned some advertisements in October 2020 and warned Playrix about the representativity of further campaigns.<ref>
At the beginning of 2020, [[Facebook]] advertisements for Homescapes depicted puzzle games where the user had to pull pins in a specific order to prevent a character's death. These were referred to the UK's [[Advertising Standards Authority (United Kingdom)|Advertising Standards Authority]] for being misleading and "not representative of the overall gameplay", which generally involves colorful [[match-3 puzzle]]s. The developers insisted that the advertisements showed ten genuine mini-games which appeared occasionally within the game's thousands of levels, and that "most users" had stopped playing the game before encountering them on the "distant levels".<ref name="bbc">{{cite web
{{cite web
|url =https://www.bbc.com/news/technology-54509970
|url = https://www.bbc.com/news/technology-54509970
|title = Homescapes and Gardenscapes ads banned as misleading
|title = Homescapes and Gardenscapes ads banned as misleading
|date = 2020-10-12
|date = 2020-10-12
|publisher = BBC News
|publisher = BBC News
|access-date = 2021-08-24
|access-date = 2021-08-24
|archive-date = 2021-08-29
}}</ref><ref name=indust>
|archive-url = https://web.archive.org/web/20210829220211/https://www.bbc.com/news/technology-54509970
{{cite web
|url-status = live
|url =https://www.gamesindustry.biz/articles/2020-10-13-asa-bans-misleading-homescapes-gardenscapes-ads
}}</ref> The game was later altered to put these mini-games closer to the start of the game.<ref name="bbc"/>
|title = ASA bans misleading Homescapes, Gardenscapes ads

|date = 2020-10-13
The [[Advertising Standards Authority (United Kingdom)|UK Advertising Standards Authority]] banned some advertisements in October 2020 and warned Playrix about the representativity of further campaigns.<ref name=indust>{{cite web
|publisher = Games Industry
|url = https://www.gamesindustry.biz/articles/2020-10-13-asa-bans-misleading-homescapes-gardenscapes-ads
|title = ASA bans misleading Homescapes, Gardenscapes ads
|date = 2020-10-13
|publisher = Games Industry
|access-date = 2021-08-24
|access-date = 2021-08-24
|archive-date = 2021-09-27
}}</ref><ref>
|archive-url = https://web.archive.org/web/20210927010418/https://www.gamesindustry.biz/articles/2020-10-13-asa-bans-misleading-homescapes-gardenscapes-ads
{{cite web
|url-status = live
|url =https://yr.media/tech/why-were-stuck-with-fake-game-ads-they-make-big-bucks/
}}</ref><ref>{{cite web
|title = Why We're Stuck With Fake Game Ads: They Make Big Bucks
|url = https://yr.media/tech/why-were-stuck-with-fake-game-ads-they-make-big-bucks/
|date = 2019-03-20
|title = Why We're Stuck With Fake Game Ads: They Make Big Bucks
|publisher = YR Media
|date = 2019-03-20
|publisher = YR Media
|access-date = 2021-08-24
|access-date = 2021-08-24
|archive-date = 2020-08-22
}}</ref> The main gameplay of Homescapes is colorful match-3 puzzles, which are shown much more frequently than the mini-games.
|archive-url = https://web.archive.org/web/20200822213750/https://yr.media/tech/why-were-stuck-with-fake-game-ads-they-make-big-bucks/
|url-status = live
}}</ref> Similar criticism of advertising tactics occurred with ''Gardenscapes: New Acres'' and ''Township'', two games also made by Playrix.


==References==
==References==
Line 203: Line 251:


* [https://www.playrix.com/ Official website]
* [https://www.playrix.com/ Official website]
* [https://www.facebook.com/homescapes/ Facebook page]
* [https://www.instagram.com/homescapes_mobile/ Instagram page]


[[Category:2017 video games]]
[[Category:2017 video games]]
[[Category:Android (operating system) games]]
[[Category:Android (operating system) games]]
[[Category:Casual games]]
[[Category:False advertising]]
[[Category:IOS games]]
[[Category:IOS games]]
[[Category:Puzzle video games]]
[[Category:Playrix games]]
[[Category:Match 3 games]]
[[Category:Single-player video games]]
[[Category:Tile-matching video games]]
[[Category:Tile-matching video games]]
[[Category:Casual games]]
[[Category:Video games developed in Russia]]
[[Category:Video games developed in Russia]]
[[Category:False advertising]]

Latest revision as of 08:49, 24 September 2024

Homescapes
App icon, featuring the protagonist of the game, Austin, with his cat
Developer(s)Playrix
Publisher(s)Playrix
SeriesScapes
Platform(s)Android, iOS, iPadOS, Microsoft Windows, macOS
ReleaseApple App Store
September 2017
Google Play
August 2017
Amazon Appstore
September 2017
Microsoft Store
August 2017
Genre(s)Puzzle
Mode(s)Single-player

Homescapes is a casual free-to-play puzzle game. It was developed and launched by Playrix in 2017 as a spiritual successor to their 2016 match-3 game, Gardenscapes. The storyline narrates attempts by the game's protagonist, Austin the Butler, to restore his childhood home. The game is available on Apple's App Store for iOS and macOS, and also on Android via Google Play, Amazon Appstore, or Huawei AppGallery.[1][2] It is also available for Windows on the Microsoft Store.[3]

Gameplay

[edit]

Homescapes follows the adventure of the main character Austin who returns to his childhood mansion and begins to restore it.[4][5] He tries to convince his parents not to sell the house, sprucing up the place. Helping him, players receive tasks in the To-do list that they can tackle by solving match-3 puzzles. Assignments range from installing new stairs and restoring the statues in the main hall to petting a cat. Completing every puzzle level, players receive in-game currency and a Star reward that is necessary to complete tasks. Coins are needed to buy lives and power-ups for puzzle levels or customize the mansion with more than 100,000 design patterns.[6][7] Players can pick out wallpaper, furniture, and other decorations.[7][8][9]

Homescapes' gameplay is similar to its predecessor, Gardenscapes. A board of each puzzle includes colorful tiles—teacups, books, bowties, buttons, lamps, teapots, and others. A player swaps two adjacent items to match three or more of them. However, Playrix added unique power-ups for the Gardenscapes' spin-off. Level 8 unlocks the Hammer, which destroys a random single tile. Rockets become available after level 14 and appear after matching four tiles in a row or a column. They cause a fire across the board, removing all tiles vertically or horizontally. The Bomb is given after matching five items and blows up tiles in a two-square radius. The Paper Plane is used to delete random distant tiles. After matching five tiles, a player can get the Rainbow Ball, which removes all tiles of the same color. Boosters and their combinations become available to the player as they gain experience and help a player to achieve level's victory conditions faster. Those goals usually involve collecting or deleting tiles of a certain color or in a certain amount. For example, completing a level where a spread Carpet onto every tile should be done, a player needs to match tiles on Carpet with the rest. To make the game more challenging, obstacle tiles appear on a level board (wafer cookies, carpet, boxes, yellow apples, and cherries encased in jelly, etc.).[8][9][10][11]

After release, the game was repeatedly updated, one of the first add-ons was a Daily bonus.[9] In the following years, developers have built a robust framework of recurring events or available for a limited period mini-games such as Flying High, Cake o’clock, Paper Plane Generator, Flint's Adventure, and others.[12] Overall, Homescapes had 7390 match-3 levels and 10 mini-games in September 2021.[13]

Gameplay combines match-3 challenges with a visual novel. In an 18-month development period, three protagonists and over 30 supporting characters were created, whose stories appear along the game process. Leveling up by solving challenges, a player unlocks new chapters of a story and watches how Austin interacts with his parents and childhood friends; he also receives letters from them with bonuses. As of November 27, 2021, it had 7921 levels [8][6]

Homescapes was originally released under the name of Gardenscapes: Mansion Makeover in March 2012. Similar to its predecessor, it was a hidden-object game, but shared a similar story to the current version.[14]

Reception

[edit]

Homescapes was soft-launched on July 26, 2017, in Canada.[15] In the first week after the worldwide release, the game had 28 million downloads.[6] It topped the list of Free games for iPad in 60 countries, for iPhone—in 30 countries. Moreover, the puzzle topped the Free Google Play Games chart in 45 countries.[16] Analysts from Sensor Tower estimated the game's revenue "in less than a month" at $10 million.[17]

App Annie analytic platform claimed Homescapes as the 4th most downloaded game on iOS worldwide and the 8th most downloaded on Android in October 2017.[18] By the end of 2019, the lifetime revenue of the game exceeded $1 billion, of which 56% were distributed by App Store users. The key markets for Homescapes were the United States, Japan, and Germany.[19]

GameZebo named Homescapes among the 10 Best Casual Games for Mobile in 2021.[20] The same year, inspired by the game, Russian singer Zemfira composed a song and released a video clip, which was shot in collaboration with Playrix.[21]

The game received mostly positive reviews, although some critics found it less attractive and more challenging than the original Gardenscapes due to lack of bonuses and low coin rewards.[8] Moreover, according to Polygon the Butler's actions in the game resembles a passive-aggressive campaign to rebuild the house, pressuring his parents into keeping the house.[22]

[edit]

At the beginning of 2020, Facebook advertisements for Homescapes depicted puzzle games where the user had to pull pins in a specific order to prevent a character's death. These were referred to the UK's Advertising Standards Authority for being misleading and "not representative of the overall gameplay", which generally involves colorful match-3 puzzles. The developers insisted that the advertisements showed ten genuine mini-games which appeared occasionally within the game's thousands of levels, and that "most users" had stopped playing the game before encountering them on the "distant levels".[23] The game was later altered to put these mini-games closer to the start of the game.[23]

The UK Advertising Standards Authority banned some advertisements in October 2020 and warned Playrix about the representativity of further campaigns.[13][24] Similar criticism of advertising tactics occurred with Gardenscapes: New Acres and Township, two games also made by Playrix.

References

[edit]
  1. ^ "Playrix Launches Heartwarming Puzzle Game Homescapes on AppGallery". ADNKRONOS. 2021-03-10. Archived from the original on 2021-08-25. Retrieved 2020-07-04.
  2. ^ "Il Gameplay di Homescapes – Il celebre Puzzle Game di Playrix" (in Italian). BlueStacks. 2021-03-17. Archived from the original on 2021-08-29. Retrieved 2020-07-04.
  3. ^ "Get Homescapes". Microsoft Store. Archived from the original on 2022-06-14. Retrieved 2022-06-16.
  4. ^ "How the Buchman brothers built one of the largest gaming companies in the world — Playrix — and became billionaires". Forbes (in Russian). 2020-03-19. Archived from the original on 2021-01-26. Retrieved 2021-08-24.
  5. ^ "Charting the rise of Russian mobile gaming powerhouse Playrix". Steel Media. 2017-05-17. Archived from the original on 2021-08-09. Retrieved 2021-08-24.
  6. ^ a b c "Playrix scores another big match-3 mobile game hit with Homescapes". GamesBeat. 2017-10-15. Archived from the original on 2021-08-02. Retrieved 2021-08-24.
  7. ^ a b "How does Homescapes monetise?". Steel Media. 2017-10-13. Archived from the original on 2022-05-22. Retrieved 2021-08-24.
  8. ^ a b c d "Homescapes Review: Homeward Bound". GameZebo. 2017-10-04. Archived from the original on 2021-08-29. Retrieved 2021-08-24.
  9. ^ a b c "How to Earn Coins in Homescapes". GameZebo. 2017-10-06. Archived from the original on 2021-08-17. Retrieved 2021-08-24.
  10. ^ "Homescapes Tips, Cheats and Strategies". GameZebo. 2017-09-19. Archived from the original on 2021-08-25. Retrieved 2021-08-24.
  11. ^ "Homescapes (Android) – La recensione" (in Italian). Sentieri Selvaggi. 2019-03-28. Archived from the original on 2021-08-25. Retrieved 2021-08-24.
  12. ^ "Homescapes is a masterclass in creating an event framework". Medium. 2020-09-24. Archived from the original on 2021-08-25. Retrieved 2021-08-24.
  13. ^ a b "ASA bans misleading Homescapes, Gardenscapes ads". Games Industry. 2020-10-13. Archived from the original on 2021-09-27. Retrieved 2021-08-24.
  14. ^ "Gardenscapes: Mansion Makeover Official Trailer by Playrix". YouTube. Archived from the original on 2022-03-21. Retrieved 2022-03-21.
  15. ^ "Gardenscapes developer Playrix soft-launches sequel Homescapes". Steel Media Ltd. 2017-07-28. Archived from the original on 2021-08-29. Retrieved 2021-08-24.
  16. ^ "In the week since its release, Playrix mobile Homescapes have been downloaded 7 million times" (in Russian). DTF. 2017-09-27. Archived from the original on 2021-08-25. Retrieved 2021-08-24.
  17. ^ "Homescapes — 28 million downloads in the first month and a big box office" (in Russian). WN Media Group. 2017-10-16. Archived from the original on 2021-04-14. Retrieved 2021-08-24.
  18. ^ "App Annie: the most downloaded and profitable games of September 2017" (in Russian). WN Media Group. 2017-10-25. Archived from the original on 2021-04-18. Retrieved 2021-08-24.
  19. ^ "Homescapes: Playrix's second game to clear $1 billion". Game World. 2019-11-11. Archived from the original on 2021-08-25. Retrieved 2021-08-24.
  20. ^ "The 10 Best Casual Games for Mobile in 2021". GameZebo. 2021-10-08. Archived from the original on 2021-08-25. Retrieved 2021-08-24.
  21. ^ ""Hello Austin": Zemfira released a video about the butler from the game Homescapes" (in Russian). VC.ru. 2021-02-19. Archived from the original on 2021-08-25. Retrieved 2021-08-24.
  22. ^ "The worst villain in gaming lurks in a hugely popular match-3 game". Polygon. 2019-08-05. Archived from the original on 2021-08-25. Retrieved 2021-08-24.
  23. ^ a b "Homescapes and Gardenscapes ads banned as misleading". BBC News. 2020-10-12. Archived from the original on 2021-08-29. Retrieved 2021-08-24.
  24. ^ "Why We're Stuck With Fake Game Ads: They Make Big Bucks". YR Media. 2019-03-20. Archived from the original on 2020-08-22. Retrieved 2021-08-24.
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