Market research on the soft drink industry. Our reports feature a...
Market research on the soft drink industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
2024 is proving to be a challenging year for sports drinks, despite the health and wellness trend. This is due to intensified competition from other types of soft drinks, such as energy drinks or functional bottled water, with the latter seen as a…
Sports drink sales in Saudi Arabia continue to face challenges despite the government’s efforts to promote healthier lifestyles through its Quality of Life programme, part of Vision 2030. The initiative encourages increased physical activity to…
Sales of sports drinks dropped sharply in off-trade volume in 2023 as price rises combined with Italy’s cost of living crisis put severe pressure on sales. The category also suffered due to a lack of innovation and some concerns around the…
Sports drinks in Finland continued to capture consumer interest in 2024, and the landscape has significant potential for growth. As more Finns embrace active lifestyles, there is a growing demand for beverages that help support wellbeing and…
Sports drinks in Bulgaria continued to see strong off-trade volume and current value growth in 2024, if slower than in 2022 and 2023. However, foodservice sales and reduced sugar sports drinks remained negligible at the end of the review period. The…
With an increase in health occasions addressed by functional beverages, combined with consumers’ attention to the health-promoting ingredients in their products, producers of sports drinks in Australia are further segmenting their offers by…
Despite ongoing inflationary pressures during the first half of the year, volume sales of soft drinks in the Philippines are poised for robust growth across both on-trade and off-trade channels in 2024. This positive outlook is largely driven by a…
The soft drinks market in Saudi Arabia is poised for continued healthy growth in 2024, with strong expansion expected in both volume and current value terms. This trend reflects the broader economic boom in Saudi Arabia, which is seeing increasing…
Price spikes in 2023 had a negative effect on off-trade volume sales of soft drinks, but the category saw a slight recovery in 2024 as prices stabilised which boosted demand. Nonetheless, growth was modest with several factors contributing to the…
The soft drinks landscape in Finland showcased a mixed performance in 2024. While traditional soft drinks, such as cola and basic carbonated soft drinks, continued to face maturity, other trend-driven categories experienced growth and increased…
In off- and on-trade terms, current value growth exceeded volume growth across soft drinks in Bulgaria in 2024. While differentials in growth terms were slower than in 2023 as the rate of inflation and price rises slowed, unit prices increments…
According to the Australian Bureau of Statistics, the Consumer Price Index recorded a growth rate of 3.8% in June 2024, a significant slowdown from its peak of 7.8% in December 2022. This easing of inflation has positively impacted demand for soft…
Building on the momentum of the past two years, RTD tea sales in the Philippines are poised for healthy growth in off-trade channels in 2024. In addition to the easing of unit price hikes, the return to normal, fast-paced lifestyles has driven an…
Despite being a niche in Saudi Arabia, RTD tea is experiencing strong growth across both off- and on-trade channels. The Kingdom's extreme heat, particularly during the summer months, drives consumer demand for cold and hydrating beverages, making…
RTD tea saw a significant decline in off-trade volume terms in 2023, driven by price increases and pressure on purchasing power. In 2024, prices stabilised and this helped provide a boost to off-trade volume sales of RTD tea with sales also…
In Finland, RTD tea traditionally offers iced tea products in various flavours. However, as consumer tastes evolve, innovations in 2024 have gone beyond traditional flavours, with brands focusing on convenience, functional benefits, and premium…
RTD tea in Bulgaria continued to enjoy strong off- and on-trade volume growth in 2024. However, the overall performance remained determined by the still format, with carbonated RTD tea and kombucha negligible at the end of the review period.…
Australia's affinity for effervescent drinks is driving up interest in carbonated RTD tea, although this segment remains niche and appeals to a limited audience. Competing with popular carbonated beverages such as sparkling flavoured bottled water,…
Off-trade volume sales of RTD coffee in the Philippines are set to register sustained expansion in 2024 thanks to an improving economy and the increased mobility of consumers. Primarily sold in convenience stores and supermarkets ( and to a lesser…
Saudi Arabia is set to witness dynamic growth in RTD coffee in off-trade volume terms in 2024, albeit from a relatively low base. This growth is largely driven by the country’s deep-rooted cultural affinity for coffee, which remains an integral part…